Why Students Should Learn Salesforce

Salesforce? Trailhead? CRM?

If you’re a student and you have no idea what any of those terms mean, then you’re in the right place! Salesforce is currently the world’s #1 CRM (Customer Relationship Management) platform, and it’s continuously growing in popularity. 

I’m here to share with you a few reasons why students should know about Salesforce and its uses and applications.

Overview
Navigate the #1 CRM Platform
Get Familiar with Technologies Used by Fortune 500 Companies
Enhance your Capabilities to Increase Job Opportunities
Free Training
Increase Skills Used in Entrepreneurship
Summary

 

Navigate the #1 CRM Platform
The sheer size of the Salesforce platform is usually enough to scare off newcomers. This is why navigational knowledge can be such a benefit to students. The ability to navigate the platform with ease can be attractive to employers.

Getting your bearings and becoming familiar with traversing Salesforce’s platform can benefit your current and future positions no matter how the company uses it. With Salesforce being the #1 CRM platform in the world, it is likely that you will come in contact with it at some point in your professional career.

 

Get Familiar with Technologies Used by Fortune 500 Companies
As of 2021, 90% of Fortune 500 companies utilize Salesforce in some capacity. Whether for one application such as Marketing Cloud or their primary CRM platform, Salesforce is used by the best of the best.

This means that if you’re seeking a position with a Fortune 500 company (or within a company that works for a Fortune 500), being familiar with the tech can make your application all the more enticing to hiring staff. 

 

Enhance your Capabilities to Increase Job Opportunities
As previously mentioned, Salesforce and its popularity among companies have been growing exponentially since being founded in 1999. Meaning, for over two decades the number of job opportunities provided by the CRM industry titan has been growing parallel to its usage. 

You might think to yourself – “I have no interest in becoming a Salesforce Administrator or Developer, why should I care?” 

Well, Salesforce has various applications and a variety of uses that you can familiarize yourself with. Even if you don’t have a desire to become an Admin or Developer, there are multiple other career routes for Salesforce professionals, and many of these skills are useful wherever your career takes you.

 

Free Training
Trailhead is an exciting training program that Salesforce offers. You can sign up for the website for free and start learning today – gathering points, badges and ranking up while doing so! Trailhead offers its users a fun way to learn and develop in-demand skills through completing modules, quizzes, hands-on projects, and videos. 

For example, I currently have 24 badges and am the rank Explorer. As of late, I have been strengthening my knowledge across a variety of topics including Pardot, Salesforce Marketing Cloud, and other general skills.

Using Trailhead can make all the difference when you’re applying to positions at larger companies as the training the website provides is highly accredited. You can show off your learning by adding your Trailhead profile to your resume or LinkedIn profile – allowing hiring staff to see all of your relevant skills learned and badges acquired.

 

Increase Skills Used in Entrepreneurship
Entrepreneurship has become an increasingly popular career path for students over the past decade, and with the influx of e-commerce due to Covid-19, more buyers are purchasing online than ever before. 

If you’re interested in becoming an entrepreneur in the future, sales and marketing are likely to be two key pieces of your business. Knowing the different applications and uses Salesforce can have within your business can help you propel your company to success!

 

Summary
I hope that you learned something new and that you’ve been inspired to dive deeper into the Salesforce ecosystem and Trailhead! Just remember, it’s never too early to start learning career-changing skills and start your Salesforce journey! 

For more information on Salesforce and a deeper dive into its various applications, check out some of our other blogs!

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