Marketing automation has many benefits and can provide a fantastic return on investment. But it doesn’t work for every organization, there are pre-requisites to achieving marketing automation, inbound marketing and content marketing success.
This checklist will help you determine if your organization is ready to invest in marketing automation.
Assess your availability and ability to:
All on an easy to print one-page document.
CloudKettle is a boutique consultancy that helps B2B SaaS companies build and optimize their Revenue Stack. From demand generation through to renewals, we help manage the growth of billions in sales pipeline for our clients. We do this by optimizing their instance of Salesforce and enhancing the performance of the Lead Generation, Marketing Automation, and Customer Support and Success tools it integrates with.
We have deep, real-world experience improving clients’ ROI from Salesforce and tools like Marketo, Eloqua, Bizible, and Hubspot.