This article was submitted by Lisa Schnare, Manager of the Relationship Development Team at Affinio. Affinio is an advanced marketing intelligence platform that leverages the interest graph to understand today’s...
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Tag: EBR
Why SDRs Should Report to Marketing, not Sales
Previously, we talked about why and how your fast growing B2B SaaS company should invest in building a Lead Generation team. If you’re wondering what a SDR (sales development representative)...
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Security Guide: How to Protect and Monitor Salesforce
As the cost and risks associated with data breaches continue to climb, cybersecurity is a topic that should be a priority for every B2B SaaS company.
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