The Lead Generation and Sales Enablement Guide for B2B SaaS Companies

Learn How to Sell More and Scale Faster

Lead Generation and Sales Enablement B2B SaaS Guide

This is a must-read for any B2B SaaS startup or company that’s scaling quickly. During a decade of working with B2B SaaS organizations, two of the biggest gaps we’ve consistently seen are in lead generation and sales enablement best practices. Our motivation behind writing this eBook was to give fast growing SaaS companies a free resource to help fill this gap.

In this eBook we cover:

  • How to get started with Lead generation, including how to hire and structure your SDR team
  • Our two favorite methods for lead qualification
  • Sales enablement tips and best practices to help you sell more and scale faster
  • How to track qualified leads and why accurate attribution matters

All with easy to follow steps, in plain English, plus a helpful template and a free Ultimate Sales Enablement Resource Guide to get you started.

Who we are

About us

CloudKettle helps enterprises drive revenue with the Salesforce and Google ecosystems. We do this by providing the strategy and hands-on keyboard execution to leverage platforms like Salesforce’s Sales Cloud, Marketing Cloud, Einstein, and Tableau to create highly personalized cross-channel experiences that drive revenue.

As your strategic advisor, we help by enhancing your people, processes, and technology to build a roadmap centered around scalable tactics and security.

Would you like to learn how CloudKettle can help you reach your revenue goals? Speak with a consultant today and discover how our blend of industry knowledge and platform expertise has earned us a 5/5 rating on the Salesforce AppExchange. 

CloudKettle is a seamless part of our team, from strategy to execution.

Brian Goldfarb, CMO CHEF