The Lead to Grow podcast is dedicated to helping today’s business leaders find the keys that unlock meaningful success.
On episode 22 of the Lead to Grow podcast, our own Jon McGinley shares five reasons every company should specialize, not generalize.
Jon is a Senior Partner here at CloudKettle, click here and listen in to find out what he has to say about specialization.
Introduction While many Salesforce products including Sales Cloud, Service Cloud, Education Cloud, Health Cloud and other Salesforce industry clouds are built on a common ‘core’ platform that share the same datastore (an Oracle relational database), Data Cloud uses a very different architecture and technology stack from other Salesforce ‘Clouds’. This post explains the data models […]
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You’ve likely been hearing a lot lately about the importance of building a zero-party data strategy. At CloudKettle, we’re constantly thinking of ways that we can help our clients build engaging customer experiences that allow them to collect valuable zero-party data using Salesforce Marketing Cloud. My absolute favourite way to collect zero-party data is by […]
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