We sat down with Renaud Bizet, Vice President of Marketing Strategy & Operations at Splunk, to talk about Marketing Operations best practices for enterprise companies. Renaud is an accomplished Marketing...
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Tag: Marketing
How to Create Campaigns in Salesforce
In today’s world, we are data rich and information poor (DRIP). The stakes for marketing and executive teams to demonstrate the ROI of marketing spend are higher than ever before....
Top Five Highlights From Salesforce Connections 2019
This month the CloudKettle team attended Connections; one of the largest annual Salesforce events. Connections brought together a community of over 17,000 passionate Trailblazers to learn about new marketing trends...
MarTech Podcast | The Enterprise B2B SaaS Digital Marketing Playbook
Catch our CEO, Greg Poirier, on the MarTech podcast talking about data warehousing, data visualization, retargeting across the customer lifecycle, and other trends in the B2B SaaS space. This is...
Podcast | 5 Reasons Every Company Should Specialize
The Lead to Grow podcast is dedicated to helping today’s business leaders find the keys that unlock meaningful success. On episode 22 of the Lead to Grow podcast, our own...
CloudKettle: Year 4 by the Numbers
Each year we look back at how CloudKettle performed and publish a post highlighting some of our most interesting facts and figures. We’re an analytical group of people and this...
Security Guide: How to Protect and Monitor Salesforce
As the cost and risks associated with data breaches continue to climb, cybersecurity is a topic that should be a priority for every B2B SaaS company.
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