This post was written for marketing teams leveraging Salesforce Marketing Cloud who want to maximize their efficiency when sending emails. Instead of building a unique email from scratch for every...
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CloudKettle: Year Six by the Numbers
Everyone gets a bit introspective this time of year and like most organizations, we crunch the numbers and see how we performed against our annual goals. What is different about...
Salesforce Security: Virus Scanning Considerations
With Salesforce being the central hub of information for many enterprises, it’s no surprise that organizations are focused on keeping their Salesforce instance secure. The good news is, Salesforce is...
Experience Cloud: An Admin’s Guide to Security
Salesforce Experience Cloud (formerly Community Cloud) is a powerful way for organizations to connect with their customers, partners, and employees. The Experience Cloud platform provides organizations with the tools to...
Getting Started with Tableau CRM (Formerly Einstein Analytics)
Many enterprises leverage Salesforce for its native reports and dashboards to understand their data and performance. However, over the last few years, with “the volume of customer data has been...
Mastering Salesforce Consent Management
In my previous post, I explained current and emerging data protection regulations and the different considerations when designing and implementing a consent management framework. In this post, I explain how...
Security Guide: How to Protect and Monitor Salesforce
As the cost and risks associated with data breaches continue to climb, cybersecurity is a topic that should be a priority for every B2B SaaS company.
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