If you are considering implementing Salesforce (or any CRM for that matter) at your startup, there are key things you need to know, or at least be thinking about, to...
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If you are considering implementing Salesforce (or any CRM for that matter) at your startup, there are key things you need to know, or at least be thinking about, to...
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Update December 2017: This post was written when the company was founded and a lot has changed since then. Check out how we’ve grown here: CloudKettle: Year 1 By The...
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Beginning to leverage marketing automation can be an intimidating prospect and vendor selection plays a big part in that. While there are dozens of platforms, this post will focus on what I...
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Marketing automation platforms can seem complex. However, at their heart, every marketing automation tool is powered by workflows. Generally, workflows involve either updating a person’s information in a CRM, sending them an email, or both....
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Recently I was hosting a seminar, which covered among other things, some key reports that I find helpful as part of a Salesforce dashboard for founders and startup leaders (still...
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As the cost and risks associated with data breaches continue to climb, cybersecurity is a topic that should be a priority for every B2B SaaS company.
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