News & Updates

Digital Skills for Women: Meet the 2019 Co-Chairs

August 13, 2019·Introducing the co-chairs and inspiration behind Digital Skills for Women! Digital Skills for Women is a learning cohort created by women for women aimed at female professionals who do not... Read More

by Eilidh Lindsay-Sinclair

Catch CloudKettle at Midwest Dreamin’

The CloudKettle team is gearing up to head to Chicago from August 7 – 9 for another incredible Midwest Dreamin. Last year, there were over 700 people in attendance and...

Salesforce Checklist: What to Monitor Daily, Weekly, and Monthly

As a system of record for companies, Salesforce houses a wealth of information that brings together an entire organization under one unified platform. However, when it comes to Salesforce, often,...

7 Best Practices for Building Revenue Operations Infrastructure for Scale

How to Build Systems, Platforms, and Processes for Scale Building infrastructure (systems, platforms, and processes) that scale is a major challenge for high-growth companies. Infrastructure at organizations almost always reflects...

How and Why to Switch to Salesforce Developer Experience (SFDX)

If you’re currently using MavensMate or Eclipse within Salesforce, transitioning to the Salesforce Developer Experience (SFDX) should be a priority for you. In the last year and a half, Salesforce...

Top Five Highlights From Salesforce Connections 2019

This month the CloudKettle team attended Connections; one of the largest annual Salesforce events. Connections brought together a community of over 17,000 passionate Trailblazers to learn about new marketing trends...

Salesforce Threats Don’t Take Vacation

With the summer fast approaching, organizations across North America are preparing for vacations and reduced capacity. Whether it is office policy to take Friday afternoons off or planned vacations, the...

The Top 3 Salesforce Security Concerns Keeping IT Directors Up At Night

We asked IT leaders at companies with $1+ billion in revenue about their top 3 Salesforce security concerns. Here’s what they ranked most important: Proactive Salesforce Monitoring Interested in...

MarTech Podcast | The Enterprise B2B SaaS Digital Marketing Playbook

Catch our CEO, Greg Poirier, on the MarTech podcast talking about data warehousing, data visualization, retargeting across the customer lifecycle, and other trends in the B2B SaaS space. This is...

How to Leverage the RFM Model to Drive Customer Segmentation

Today, organizations have more data about their customers than ever before. The RFM model is a simple but powerful tool to sift through consumer data and categorize customers based on...

How to Enable a Seamless Integration Between Marketo and Salesforce

It is crucial for a marketing organization to be able to manage and communicate with prospects and customers at every stage of the customer journey. To achieve this, you have...

Podcast | 5 Reasons Every Company Should Specialize

The Lead to Grow podcast is dedicated to helping today’s business leaders find the keys that unlock meaningful success. On episode 22 of the Lead to Grow podcast, our own...

How to Stop Users from Exporting Data from Salesforce

Restrict Employees From Exporting Salesforce Data An important part of securing your Salesforce org is making sure your Sales Cloud data is protected. To achieve that, Users (who are not...